Photography / Magazines

Please note that the suggested rates below are minima; that rates for copyright works are for limited licences; and that VAT is not included. See notes on negotiating rates and *find a freelance

Rates paid by magazines vary immensely. The bands used below reflect currently paid rates for different categories of client; they are not hard or fast, but an aid to negotiation.

Note that these rates do not include production charges!

* Read me first!  Photography / Magazines advice
* Uploaded 2424/0909/17171717: if you have a printout, check the current version at www.londonfreelance.org/feesguide/PhMagRat.html
The suggested rates (Know a better rate? tell us!)
For full definitions of the categories, click on their names
* See also: reported rates, to compare: Photography / Magazines
RATES: Commissions
Magazines category: A: large-circulation and glossy mags

Few jobs really take up less than a day - see Day/base rates.
Day rate - bigger-budget or demanding clients GBP 800.00
Day rate - at least GBP 500.00
Half-day rate GBP 300.00
RATES: Commissions
Magazines category: B: smaller consumer mags
Day rate GBP 350.00
Half-day rate GBP 200.00
RATES: Commissions
Magazines category: C-D: trade and cheap specialist mags
Day rate GBP 300.00
Half-day rate GBP 175.00

Notes:

  • Commission rates suggested here are for editorial, 35mm-format or DSLR work only. Large-format work and studio work command higher fees.
  • Rates include a limited licence for immediate use in one publication, usually a print edition.
  • Add 50% for simultaneous web publication.
* Suggested schedule of cancellation fees
RATES: Stock pictures
Magazines category: A: large-circulation and glossy mags
Cover GBP 480.00
Double-page spread GBP 420.00
Full page GBP 295.00
1/2 page GBP 140.00
1/4 page GBP 95.00
1/8 page GBP 80.00
RATES: Stock pictures
Magazines category: B: smaller consumer mags
Cover GBP 325.00
Double-page spread GBP 295.00
Full page GBP 210.00
1/2 page GBP 120.00
1/4 page GBP 85.00
1/8 page GBP 75.00
RATES: Stock pictures
Magazines category: C-D: trade and cheap specialist mags
Cover GBP 250.00
Double-page spread GBP 235.00
Full page GBP 180.00
1/2 page GBP 100.00
1/4 page GBP 70.00
1/8 page GBP 60.00

Notes:

  • Stock picture rates are for one use only in print.
  • Add 50% for simultaneous web publication.
* Photography / Magazines advice
Agreements
* Agreements affecting Photography
Find a freelance

Browse a selection of NUJ freelances with relevant skills through the Freelance Directory:

* Photographer
More advice and links...
* Photography - contents
* On negotiating for Photography / Magazines
* Photography / PR - higher rates apply...
* Photography / Online rates
* Search fees
* Photographers' networks
[www.londonfreelance.org]
* Code of practice for commissioning journalists
* Copyright guidelines for editors
* Confirmation of Commission forms
* Fees Guide contents page
* What you should know about copyright
* Rates for the Job good, bad and ugly
* Join the NUJ to get individual advice & representation
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Text © Mike Holderness & previous contributors; Moral rights asserted. Comments to ffg@londonfreelance.org please. You may find the glossary helpful.

The National Union of Journalists must not, can not and would not wish to dictate rates or terms of engagement to members or to editors. The information presented here is for guidance and as an aid to equitable negotiation only.

Suggestions apply to contracts governed by UK law only. In any event, nothing here should be construed as legal advice.