Public relations / Writing and research
Rates vary hugely. The "high budget" and "low budget" categories are no more than guides. Some clients fall well above the "high budget" band.
Read me first! Public relations / Writing and research advice
Uploaded 1919/0404/21212121: if you have a printout, check the current version at www.londonfreelance.org/feesguide/PuWriRat.htmlPlease note that the suggested rates below are minima; that rates for copyright works are for limited licences; and that VAT is not included.
See notes on negotiating rates and find a freelance
For full definitions of the categories, click on their names
See also: reported rates, to compare: Public relations / Writing and research|
RATES: Writing and research category: High budget |
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|---|---|---|
| Press releases: per 1000 words |  |
500.00 |
| Press releases: per day (include research time) | |
700.00 |
| Social media manager, per day | |
500.00 |
| Social media content writer, per day | |
350.00 |
| Brochures and annual reports: per day (include 2 or more sets of revisions) | |
700.00 |
| Speech writing: 15-30 mins (include research and briefing) | |
3500.00 |
| Corporate journalism: per 1000 words from | |
850.00 |
|
RATES: Writing and research category: Low budget |
||
|---|---|---|
| Press releases: per 1000 words | |
250.00 |
| Press releases: per day (include research time) | |
400.00 |
| Social media content writer, per day | |
220.00 |
| Brochures and annual reports: per day (include 2 or more sets of revisions) | |
400.00 |
| Speech writing: 15-30 mins (include research and briefing) | |
1500.00 |
| Corporate journalism: per 1000 words | |
350.00 |
Notes:
- Writing articles that require extensive research should be charged for by the hour, at the consultancy rate - see Project fees.
- Fees for specialist copy written by an expert should include a premium of at least 10% extra.
- Freelances should charge a premium, for example 25% extra, for taking full responsibility for production up to and including image-setting.
Browse a selection of NUJ freelances with relevant skills through the Freelance Directory:
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Rates for the Job good, bad and ugly Join the NUJ to get individual advice & representationText © Mike Holderness & previous contributors; Moral rights asserted. The collection (database right) © National Union of Journalists. Comments to ffg@londonfreelance.org please. You may find the glossary helpful.
The National Union of Journalists must not, can not and would not wish to dictate rates or terms of engagement to members or to editors. The information presented here is for guidance and as an aid to equitable negotiation only.
Suggestions apply to contracts governed by UK law only. In any event, nothing here should be construed as legal advice.
