[NUJ.LFB] NUJ Rate for the Job: Photography / online

Updated: 2021-04-09

These rates have been reported by members of the National Union of Journalists and others, and printed in the Freelance, newsletter of London Freelance Branch. They are sorted by publisher/publication, then by date (most recent first). TIP: Use the "Find in page" command under your browser's "Edit" or "Search" menu to be sure of finding all occurrences of a publication/publisher. AND do note the year in which the rate was reported! See also the Freelance Fees Guide, which gives general recommendations. And read the disclaimer and the key to exactly what the entries mean.

Photography / online

Photography, whether paid by the day, the hour or per picture, whose primary purpose is for online publication.

* Tell us what you've been paid for Photography / online * Freelance Fees Guide
Publication / Programme - details & terms Group Year currency Total paid GR
Daily Mail per picture used online - half that if through an agency _Assoc 2013 GBP 25.00 GR XXXX
Demotix 1 photo, news online 2012 GBP 120.00
Guardian image sold by Rex Features for online use _GMG 2010 GBP 5.00 XXXX
Southport Reporter music events 6 images _INM 2015 GBP 0.00 XXXX
Vice reporting event - web licence 2021 GBP 250.00 GR X
Vice day - 7 hours perpetual online usage 2016 GBP 150.00 XX
Vice half-day - 4 hours, travel and accommodation paid perpetual online usage 2016 GBP 150.00 GR X
A trade union client photographing a conference - for any use within internal publications _TU 2020 GBP 430.00
aol.com Picture + story rights position 'unclear' 2001 GBP 800.00
Artists website and publications per day shooting paintings and sculptures for website, book and marketing, post production, hire of equipment and expenses - no terms stated as photographer "undertook without knowing" 2008 GBP 350.00
Axon 5 hours on site location for corporate head shoot, internal use only 2011 GBP 480.00
City of London archive stock photo Cat. 13: Personal or educational web pages or CD Roms - 4 year licence _HMG 2013 GBP 15.18
City of London archive stock photo Cat. 14: CD Roms, Photo CD, web pages - 4 year licence _HMG 2013 GBP 59.21
economist.com Picture to illustrate article on tourism in Burkina Faso all rights _Pearson 2013 GBP 25.00 XX
florist's website 36 images for website , licensed one year 2008 GBP 250.00 O
GLA website 3 images _HMG 2008 GBP 120.00
Intelfax pix for UK Foreign Office websites no exes! - per pic up to 2002 GBP 100.00
KeyAGENT Ltd (Property photography for estate agents) Min 20 photos + floorplan with measurements of property, per property up to 5-bed house (regardless of house value). No expenses paid. , terms - All Rights. Comprehensive contract signed, DBS and Insurance required. 2018 GBP 30.00 XXXX
Newsflare Video commissioned via Mentorn Media 2018 GBP 400.00
nightclub website to supply at least 18 images from each of 3 nightclubs (one night) for online thumbnailed gallery Internet Pub. Right only 2002 GBP 210.00 X
One member reports their minimum rate per historic photo, exclusive - up to one year online 2020 USD 800.00
One member reports their minimum rate per historic photo, non-exclusive - up to one year online; additional US$500 per share button 2020 USD 300.00
Online (various social media usages) MP's office: copyright theft, tracked down and billed them. Paid when threatened with court action for editorial usage (1 x 1yr), (1 x 6mths), (1 x 1mth) all with 80% uplift on each licence for breach of copyright, flagrancy, lack of attribution and derog 2016 GBP 1559.00 GR O
Online use on facebook and website. 1 hour photography of live music night club scene and people , prod/exes 1.00 First Online Use 2016 GBP 25.00 GR
Online use on facebook and website. 1 hour photography of live music night club scene and people First Online Use 2016 GBP 20.00 GR XXX
Oyster.com 100 odd photos of a single hotel, no exes all online rights, no tax deducted. 2013 USD 110.00 XXXX
Pub/restaurant website 40 photographs, 72dpi, for web use only limited to client's website: 1.5 hours work. 2008 GBP 100.00 XXXX
Pulp (they're popular musicians, m'lud) website 4 small pix 1998 GBP 350.00
Queen Mary University of London - Student Union events per hour of shooting time, one hour extra per event for editing, no exes copyright transfer 2016 GBP 9.28 XX
Sun TV short filmed DV package for Sun website, unedited, , terms website use only, rate included hire of camera equipment - agreement states "up to 8 hour shift" _NI 2009 GBP 131.89 GR XXXX
VICE News £20 per photo for news feature on top of 18p per word 2016 GBP 20.00 GR
web site 6X4 inch photo of kitesurfing one time only web use 2000 GBP 26.00 X
Website (Create Services) day 2008 GBP 225.00 XX
Key to the rates, by column:
1 Publication / Programme, any details of work and licence
2 Owner at the time the rate was reported, where knownGroup
3 The year in which the rate was reportedYear
4 Currency: either GBP or EUR or (US) USDcurrency
5 Amount paid (total of basic licence and extra licences for web use, database resale...) Amount
7 "Going Rate" according to experienced NUJ members - do try to better it:  GR
or Minimum rate set out in NUJ House Agreement:  HA
8 Underpaid, in the fallible opinion of the Freelance editor:GBP50.00X
or Just sometimes we're pleasantly surprised:EUR1500.00O

Other rates:

Type of work: In the "sector": (click or tap below!)
Words, per 1000 News Local Mag online Book PR Other
Words, other News Local Mag online Book PR Other
Photography News Local Mag online Book PR Other
Broadcasting News Local Other including podcasting
Shifts News Local Mag online Book PR Other
Other: Cartoons | Crosswords | Illustration | Punditry | Retainer | Teaching | Tip-off | Translation
Recently reported rates all from the past few months