The rôles of "picture researcher" and "picture editor" have become very fluid - except in newspapers. Generally, the picture editor is responsible for the photographic content of a publication (under the editor-in-chief and in liaison with the art director), while picture researchers find a selection of suitable images within a budget and on time (either working on-line or with hardcopy images or with both).

Picture researchers' responsibilities can also include any or all of the following:

• researching picture collections;
• liaising with editorial departments;
• reading text and suggesting ideas for images or presenting suitable images for the editorial team to consider;
• clearing rights - /obtaining permission to reproduce the chosen images;
• commissioning photographers;
• negotiating fees for stock and commissioned pictures;
• styling photo shoots;
• creating credit lists; and
• returning images, both used and unused.

Negotiations and contracts

Rates vary according to the sector. Newspaper day rates appear low compared to others, but most of that work is usually straightforward. By contrast, picture researchers working in book publishing may live with a picture list for a schedule stretching over several months, but be paid only in hours.

Follow the general advice for commissions and contracts and be very clear about who is doing what in order to establish the time and fee. Freelance researchers must be informed about everyone else who will be handling the images borrowed under their signature. The researcher needs to know who is responsible for work that affects theirs. If there is uncertainty about whose responsibility any part of the job is, it is likely to be the researcher's.

Most importantly, researchers must:

• be absolutely certain who is responsible for returns; and
• ensure that their contract contains clear clauses recognising that the job may take longer than forecast if changes are made to the picture list.

Researchers should check arrangements for expenses and keep their own records if the client has agreed to pay these. They must also check who is responsible for paying agencies and photographers - including fees for overdue returns.

These are some things to remember when negotiating rates for picture editing and research. And please send us your reports of successful negotiations.

• The rates are suggested as minima from which freelances will negotiate upward according to their experience and specialist knowledge and the value of the work.
• It is essential that freelances have clear contracts which specify, among other things:
  • the names of all others who will be handling the images borrowed under the researcher' signature;
  • who is responsible for work that affects the researcher's;
  • who is responsible for returns;
  • who is responsible for paying agencies and photographers - including fees for overdue returns;
  • arrangements for the researcher's expenses; and
  • additional fees to be paid when the job takes longer than forecast, for example when there are changes to the picture list.
• The rates for shifts do not include paid time off.
• Freelances who are registered for VAT will add it to every invoice.

‘All-in’ pricing

Clearly, if a client wants an all-in price for a job (particularly common in book publishing or public relations) there should be an agreement on charges applicable when it takes longer than estimates, especially if this is due to the client changing the specifications.

Picture researchers' responsibilities can also include a wide range of tasks, from commissioning photographers to organising return of originals within deadlines. It is vital that these responsibilities are clearly spelled out when an editor or researcher is engaged.

Books -
Creative picture research: per day		190.00
Basic picture research: per day		160.00
Creative picture research: per hour		28.00
Basic picture research: per hour		23.00

Broadcasting -
Per day		200.00
Per hour		28.50

Magazines - category: A-B: glossy and consumer mags
Basic picture research: per day		180.00

Magazines - category: C-D: trade and cheap specialist mags
Basic picture research: per day		160.00
Basic picture research: per hour		23.00

National newspapers - category: Newspapers
Per day		180.00

Public relations - category: High budget
Per hour		48.00

Public relations - category: Low budget
Per hour		35.00